High Performance Communication The Gate Way to Success
“The quality of your communication determines your personal, professional and business success.”
Knowing what to say with the right style and tone, at the right time, to the right audience is critical for your personal, professional and business success.
Understanding how people listen and how the brain receives and processes information is the key to creating powerful messages that produce results.
Add gender and cultural differences, and communicating successfully is even more interesting.
Consider also the Australian character, which has a strong focus on innovation, practical skills and solutions that produce results and you have another critical communication element.
Today you need to be able to communicate not only face-to-face, but on the internet with a website that can be found easily, engage and form a relationship.
In other words you need integrate your communication
Taking Control’s presentations, workshops and products help people enhance the performance of their businesses and organizations by transferring knowledge and practical skills quickly and efficiently, with humour and energy.
Taking Control’s High Performance Communication programs include:
• Closing the Communication Gap
• Winning Your Audience
• Networking for Results
• Making Media Magic
• Columns that Don’t Crumble
The principles of communication remain the same if you are speaking to:
• 2000 delegates at a conference; • Your executive team;
• Your business units; • Your current and potential clients
• The media; or • While you are networking.
Applying the communication principles and practices in different communication environments is the key to the response you get.
Taking Control’s Communication Programs are designed for:
• Account Managers; • Sales Teams;
• Bid Managers and Bid Teams; • High Performance Teams Leaders;
• People from the Professions; • Small Business Owners;
• Consultants; • Executives and Managers;
• Media Spokes Person • Celebrities
• Public and professional Speakers • Sporting
Closing the Communication Gap
Understanding how to deliver messages and information that gives you the communication results you want is the first step to Closing the Communication Gap.
Developing the skills to deliver messages with the right style and tone in any communication environment is the second step to success.
The Closing the Communication Gap presentation covers the:
• Communication Circle
• ‘Above and Below the Line’ Communication
• Five Foundations of Effective Communication
• The Four Types of Listeners
• Communication Environments
• Brain, Messages and Memory
• Anchoring Messages Permanently
• Quietly Powerful Messages
Closing the Communication Gap is the foundation to your future communication success and gives a simple framework to create result-producing messages and an understanding that give you the communication results you need.
Winning Your Audience
Winning your Audience will take the pain out of making a speech or presentation.
Public and professional speaking is a skill that can be learnt and can deliver incredible results, whether it’s to influence, persuade, or make a profit.
With a few simple techniques, a little practice and discipline, you can present at a conference, at work to your teams, or at a business networking event and get the results you want and the applause you deserve.
There’s a saying in the speaking business:
“If your topic is good, your presentation skills reasonable and you speak with credibility and authority, then your audience will sit on glass to listen to you!”
In the Winning your Audience program you will discover and learn how to use:
• Your Credibility Factor; • The PAMM Technique;
• Audience Appreciation; • Structure and Research;
• Resources and Tales; • Speaking 101 – The skeleton;
• Speaking 202 – The heart & other vitals; • Punching into Permanent Memory;
• Powerful Props to add Punch; • How to avoid PowerPoint Purgatory;
• Stage Skills; and • Speaking Action
At the end of the one-day program you will have an action plan to create a really effective presentation within a week, depending on your commitment to take action.
There is an extended Winning the Audience development and coaching program for people who wish to become Professional Speakers or who use speaking to market their business.
Making Media Magic
Making Media Magic is not about public relations or spinning the truth.
It’s about working with the media and understanding its role.
In Making Media Magic you will discover:
• Why ‘spinning’ the truth never works;
• Media Myths;
• The Media Pyramid;
• The Communication Pyramid;
• Why knowing the Media’s job is critical
• Keys for Successful Media Encounters; and
• Creating media messages that resonate.
By learning and practising a few simple skills, understanding how the media works and being disciplined and honest, you will improve your standing with the public, draw clients, even when mishaps occur.
In Making Media Magic you will:
• Learn how to prepare a persuasive media message;
• Learn how to ‘unpack’ your message to add meaning and persuasion;
• Gain skills to draw people to your business, and your website;
• Gain knowledge and techniques to handle difficult interviews without ‘spin’;
• Be able to deal with interruptions; and
• Practise being interviewed for News, Current Affairs and Talkback Programs (TV, Radio, Print and Internet.)
On completing Making Media Magic you will have the knowledge and tools to meet the media with confidence.
Columns that Don’t Crumble
Columns That Don’t Crumble is about writing articles that editors want and people want to read.
If people want to read your articles then they probably want what you can give them.
Most people like to find the easy way and have a bit of fun while they are at it – that’s what this Columns That Don’t Crumble is also all about.
The secret to making it easy and fun in print is to write “tight, bright and right’.
In Columns That Don’t Crumble one-day program you will learn and how to use:
• The written PAMM Technique;
• Types of Readers;
• How to write for different publications;
• What Editors Want;
• Writing Made Easier;
• The 5W+H Technique;
• Story Structures;
• Word Pictures;
• Story Telling for different audience
• Headlines that Hit;
• Words that Connect;
• Sentences that Sink In; and
• Photos with Punch
After completing Columns That Don’t Crumble you will be able to write your first draft within a week depending on your commitment and ability to take action immediately.
• Selecting Your Targes;
• Your Contact Matrix;
• The 10 second ‘network sound bite’;
• Questions, Listening and Answers;
• The Value Exchange;
• ‘Hand on the door handle’ techniques;
• Strategic Alliances;
• Systems Success;
• Discovering more Quality Networks; and
• Your Networking Action Plan
• Keynote and conference presentations
• Tailored corporate programs
• Breakfast, luncheon and after-dinner presentations
